Make Media Personal

8 Ways to Take Advantage of Consumers’ Personalized Viewing Demands
Ovum Survey

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According to a recent Avid-sponsored survey by Ovum, a leading market research firm, consumers are shaping content from TV, online, mobile, and social platforms into rich, immersive, highly-personalized viewing experiences.

The majority of executives interviewed are surprisingly bullish on the future of the media industry and see crafting media to meet those individualized needs as a significant growth opportunity.

Get the Ovum Survey Results to see how: